My name is Cori Shen. I'm a passionate analytics/technology leader driving business growth with AI and innovation. I have more than 15 years of experience in building and innovating data, machine learning, and AI strategies and technologies. I have led and scaled the global data science and technology teams in financial services, payments, and healthcare: leading R&D, product development, data services and MLOps transformation.
I love solving challenges with data and AI in fraud, risk, and personalization. I have helped over 100 companies in the financial services, payments, e-commerce, and healthcare sectors achieve profitable digital transformation by delivering actionable insights and tools. These tools help clients engage the right customers with the right offers without fraud and scams, predict outcomes, manage churn, build trust, prevent fraud risk, and enhance frictionless experiences with risk-based personalization.
I'm a strategic leader with technical expertise. I work regularly with the chief product officer, VP and SVP of technology, VP and SVP of strategy on creating and executing the AI vision, growth strategy, product strategy, and roadmaps; as well as conducting business case reviews and investment and M&A decisions.
I'm a big advocate of solving problems that customers care about and working with customers side by side to ensure the desired delivery. I created the co-innovation projects for clients to address their specific fraud, risk, and marketing needs with bespoke machine learning models and optimal results. I set up the early adopter programs for rapid product prototyping, fast time to market, and ROI optimization.
This space is dedicated to my personal insights and professional experiences, serving as a platform for expression and exchange for networking, recruiting, talent acquisition, and knowledge sharing. All content, views, and opinions shared here are solely my own and do not represent or reflect the views of any other businesses associated with me.
So, yes, I'm an expert in fraud detection. I built several identity verification and fraud prevention products from 0 to 1 by mining billions of online and offline consumer and business data points with AI: I protect the businesses and consumers from identity theft, synthetic identities, scammers and abusers.
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And, yes, I'm good at harnessing consumer insights for AI-driven marketing. I created solutions to enable business to modernize CRM with consumer digital savviness index, propensity scores, affordability index, digital engagement segments, pricing optimization, personalization recommendations, and customer value optimization.
I have several patents on synthetic identity detection, digital identity manipulation detection, false online contents detection, credit abuse and first party fraud detection, friendly fraud and return scam detection, Generative AI and LLM enabled chargeback management, and AI orchestrated smart consumer insights with real time feedback.